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What can food become?

Rasa. Selaras. Selera.

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Why Culinary exists

The Culinary Studio grew from a family interest in food into a business ecosystem.

So instead of asking only: "What food should we make?"
we ask: "What can food become?"

A product can become a meal.
A meal can become an experience.
And an experience can become a memory.

Who we serve

Powering the
F&B Ecosystem.

Our primary customers are businesses in the food and hospitality ecosystem.

This includes organizations that need food products, supply solutions, or white-label opportunities as part of their operations.

Notice of Capacity & Autonomy

As of currently, all our frozen food lines and snack productions have reached 100% Maximum Production Capacity. We are bound by multi-year B2B contracts to supply HoReCa clients extending through mid-2028. Therefore, no new B2B clients can be served at this time, and this studio only operates autonomously. Detail clients, products, and actual photos cannot be disclosed due to NDA constraints.

Culinary Illustration

*Illustration purposes only. Actual imagery and product details are strictly withheld in compliance with B2B Non-Disclosure Agreements (NDA).

Where we play

Rooted in Indonesia's diverse food culture.

Our current business model is primarily B2B, giving us the flexibility to work across different commercial channels rather than being tied to a single retail format.

As our portfolio develops, our reach can extend into broader markets and partnerships.

Current & Next

Selected Ventures

Our current culinary portfolio includes Frozen Foods white labels (currently in the form of 6 Pizza variants, Pempek, Tekwan, Gourmet Popcorn and several others still in development phase).

We aim to solve B2B HoReCa Clients' classic problem on how to have more diversified quality new menus, with minimal-to-zero investments on resources (human/skills/kitchen appliances/time and effort of new menus testing on unproven products).

FOOD → TASTE → EXPERIENCE → MEMORY